Key Points
- Canadian visits to the U.S. dropped significantly in June, with car crossings down 33% and air travel down 22% year-over-year.
- The decline is attributed to President Trump’s trade threats and annexation rhetoric, prompting Canadians to avoid U.S. trips.
- Tourism organizations on both sides of the border are responding with discounts and marketing campaigns, while overall overseas visits to the U.S. also remain weak.
Summary
Canadian travel to the U.S. plunged in June, with car crossings falling 33% and air travel down 22% year-over-year, amid escalating trade tensions and annexation rhetoric from President Trump. Canadians are not reducing travel overall but are instead choosing destinations other than the U.S. In response to the decline, tourism groups on both sides of the border have launched discount offers and marketing efforts, yet broader U.S. inbound tourism remains below pre-pandemic levels.
